According to Encyclopedia.com, telemarketing is the ‘process of using the telephone to generate leads, make sales, or gather marketing information’. Throughout the years, it has been a common medium for marketers to reach prospects without travelling. With just the use of a telephone, the marketer is able to provide information regarding the products and services […]
A question on Quora asks ‘how do companies select which companies to outsource call center to?’ Well, for an email marketing campaign to be effective, you need to have an accurate email list. A reliable and accurate email list is hard to procure – you have to devote time, effort, and do extensive research to […]
One question on Quora asks: why is Facebook essential to B2B marketing? Actually, Facebook is an insanely powerful tool in B2B Marketing (likewise in B2C). Facebook has 1.23 billion monthly active users, 945 million mobile users, and 757 million daily users – that is the rough estimate of possible prospects in B2C. Of course, with that broad number, […]
Everybody’s been to rock concerts – and imagine how fans would scream their hearts out to see their ‘idol’ in all their ‘rockstar’ glory. Of course, one can’t help but ask the amount of marketing made to make a particular artist be in the limelight, and thrive in it. The secret is simple. On the […]
Quite frankly, you don’t have to have an inviting voice and an extremely convincing personality to bag a lead in a telemarketing call. Moreover, the most effective tips are those that just actually make sense. Here are easy tips on telemarketing that will help every average telemarketer impress a lead, set an appointment, and make […]
If you’re a marketer, first and foremost, stop what you’re doing and think about your current marketing strategy. How are you generating leads? How is your marketing plan, you sales pitch, and your ‘attack’ in finding qualified leads that will inevitable make a sale? If you’ve been down in the dumps and generating leads to […]
One basic question: why need a telemarketing partner in the first place? As the owner of a particular company, you cannot ‘manhandle’ everything – and hiring in-house manpower can be a tedious task. You need to train, equip, supervise, and monitor your employees time to time, which can be draining on your end. On the […]
Entrepreneurship is a journey. It isn’t something that you can easily learn after reading a couple of thick books from college. University may teach you theory, but making a successful business empire takes a large amount of courage, leap of faith, and a strong set of skills and decision making. Of course, a better way […]
When starting a company, you need to consider a lot of things. First and foremost, you need to have a clearly defined goal with a clearly defined plan to go with that. Kindly note that when making a goal it needs to be SMART – Specific, Measurable, Attainable, Realistic, and Time-bound. You can then employ two methods: inbound […]
In a recent question aired out on Quora ‘what are you looking for in an outbound telemarketing company to hire it?’ one answer states, ’employees that show up, learn their script and as much of the products as they can, good phone demeanor, and makes leads’. With the up rise of the BPO industry in […]
First and foremost, outbound marketing was the ONLY marketing strategy before. It included cold calls and big time sales pitches – you take the call and find yourself making a purchase in the next couple of minutes. However, not everyone wants a spontaneous call regarding a product or service they might not possibly need. There […]
In terms of marketing, one of the most cost effective methods is the usage of outbound telemarketing services via an outsourcing call center. Considering that businesses has been using telemarketing for some time, many consumers get uninterested and bored by the routine process. Therefore, telemarketers are properly trained to be flexible in dealing with various […]
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