One question aired on Quora was: ‘how can a startup go against big corporations that outsource their business process?’ It is often a hard question that goes by for small startups – even medium sized ones – to go against large corporations that seem to take the business out of every competition. On the other […]
A question aired on Quora was: ‘which advertising and marketing concepts are less effective than most industry professionals think’. Most would answer ‘outbound marketing’ when it comes to marketing strategy. Actually, if you try to take a look at articles regarding marketing, you will see that outbound marketing has always been frowned upon. It will […]
Of course, every company wants to know what an ideal call center agent is. How does an ideal employee look like, how does he/she carry herself, and what is it in them that attracts leads? These are just some of the questions that a manager at a company might ask. Of course, every company wants […]
Being in the telemarketing business for long can be nerve-wracking but at the same time fulfilling. Of course, when you’ve been through the rocks, survived the hurdles, and continuously keeping head above water then it means that you’ve been in the industry long enough to share your experiences to the world. A better way to […]
Nowadays, sales and marketing has evolved into a complex structure. Through the help of the internet, a marketer has to deal with intricate matters such as lead generation, appointment setting, inbound and outbound marketing, business-to-consumer (B2C) and business-to-business (B2B) approach to sell a product. Moreover, it doesn’t end there – to let a product exist […]
Entrepreneurship is a journey. It isn’t something that you can easily learn after reading a couple of thick books from college. University may teach you theory, but making a successful business empire takes a large amount of courage, leap of faith, and a strong set of skills and decision making. Of course, a better way […]
First and foremost, the question stirs a lot of emotions. Questions like ‘does marketing create artificial needs just to make a sale?’, ‘is marketing worth it?’, ‘does marketing make any sense?’, and ‘is marketing really necessary?’ Marketing has come a long way. It has evolved and slowly molded into the way it is now because […]
Do marketers promise miracles? Webster defines ‘miracle’ as a very amazing or unusual event, thing, or achievement- usually unexpected. Well, one thing for sure, marketers don’t make promises, they make solutions and they ACT on it. Marketers utilize methods based on current market trends and apply it accordingly. The ‘be all end all’, is not the marketer […]
Today, there are many companies offering outbound telemarketing services in the market. Most of them encompass an innovative call center setup meeting diverse needs and requirements. Many service providers come equipped with the advanced tools that enable them to create successful marketing calls for your services and products. In any company, every outbound call gets […]
Composed of eight subsectors, namely: knowledge process outsourcing and back offices, software development, game development, animation, call center, engineering design, and medical transcription, business process outsourcing is one of the fastest developing sectors. Business Process Outsourcing, or BPO, is under the Information Technology industry. BPO started as a formidable mean to maximize business processes by […]
Call centers and its telemarketers need to be familiar with a particular country before anything else. Be sure that you have the facts straight regarding the country to ensure that both your inbound and outbound programs are done properly, and according to your standards and preferences. When posting a request for a telemarketing company, clearly […]
If there’s anything that marketers and journalist have in common it is this: they are persistent in getting what they want. Whether it may be getting a news scoop or getting a lead, they are very persistent people. In today’s time when everyone is accustomed to marketing tactics and sale pitches, here are ways that […]
A recent question on Quora, asks: ‘how can I close more...
There’s always that cliché ‘Monday is just...
What could be the proper attitude towards lead generation?...